Aaron Servera Q & A

Alex Calle speaks to Aaron Servera.

ALEX: Aaron, we’ve had the pleasure of your presence over these past couple of months getting a feel for what EDC is and the type of work we do. It seems like yesterday that you started with us. How was the exposure to Location Based Entertainment? What were your expectations of the business and work before you started? Have they changed at all?

AARON: Time has absolutely flown by, but it has been an absolute pleasure. Starting at EDC I had very little expectations but very high hopes. I had only seen a little bit of what this side of the architecture industry could offer so I came in open minded. I expected the work to be much like my studio classes at school, long but productive days filled with ambition, creativity, and caffeine. EDC had never fallen short of providing a creative learning experience that has allowed me to grow as both an Architecture Student and designer.

ALEX: I hear you’ve recently started looking into Set Design as a possible career path. Film? Theatre? Opera? All of the above? What drew you to exploring that idea?

AARON: To be completely honest I’m not sure which area I would like to explore. This is my first real exposure to anything remotely related to the entertainment side of architecture. I have absolutely loved working on SanTonga and hope to find new opportunities within that realm of entertainment design. My interest in entertainment design started when I realized I didn’t want to have the average architecture student’s job out of school and wanted to design spaces that are story-driven.

ALEX: What turns you on creatively?

AARON: Being able to utilize multiple mediums in designing while drawing from more than just one design experience.

ALEX: You’re currently at Woodbury University studying Architecture, right? Junior/Senior year here you come (5 year program, ugh… so long!) How did you originally find the world of designing buildings and space? How old were you? Had you always dreamed of being a starchitect?

AARON: To be honest, I never wanted to do architecture until it came time to choose a career path. I was 17 and a senior in high school at the time, and I visited Woodbury in the spring of 2015 during a “milestone” presentation for the 5th year thesis. Seeing the different models and drawings that, at the time I couldn’t even understand, was so fascinating to me. That’s the one moment I can pinpoint being the start of my interest. That same year, on our senior trip we were in Italy and I realized how truly captivated I was to experience some of the most iconic buildings in the world. It was there that I had received news of my acceptance into Woodbury and decided to take a chance. I knew I was always creative, my interest in photography also played and important role in this decision.

ALEX: What’s your favorite piece of art… ever? Any medium, any genre. Aaanndd GO!

AARON: I can’t say I have a favorite piece, but my favorite genre of art is surreal / collage art without a doubt. Although, the American Architect Lebbeus Woods has produced some of my favorite architectural drawings.

ALEX: I’ve always been fascinated by Mike Rowe and his ‘Dirty Jobs’ show. What profession have you always been temped to try even though it might be out of your wheelhouse?

AARON: Though I wouldn’t say out of my “wheelhouse” I had considered three other career paths for most of high school. I had wanted to be a Stunt Man for a long time. At one point I considered Photography as well but the path I had almost taken before deciding on architecture was the LA Fire Department. I have family who have served many years in LAFD and it was always something that interested me.

ALEX: What period of design would you most subscribe too? Modern? Mid-Century? Bauhaus? International? Why?

AARON: Modernism, Romanticism, and Futurism are all particularly fascinating and influence my work.

ALEX: What’s your spirit animal?

AARON: Although I have yet to charge my crystals and take our PA Sharon’s spiritual journey, my spirit animal has been said to be connected to the tiger on different occasions.

ALEX: You’re also a photographer, yes? How do you think photography and architecture play together? Do the two arts exercise different parts of you?

AARON: Photography in Architecture is an experience of space. This past semester was filled with a comprehensive study of Julius Shulman’s work. He is said to be one of the greatest architectural photographers of all time. His work is heavily connected to modernist and romanticist ideas in a way that help describe the special qualities of architecture. A photo is the best way to describe a personal experience of architecture. Having come from a multiple years of photography experience getting to combine the two experiences was not only challenging but incredibly fruitful. It absolutely pushed the boundaries of my work.

ALEX: In the beautiful styling of James Lipton’s immaculate questionnaire based, in part, on the Proust Questionnaire, what is your favorite curse word?

AARON: As Jessie Pinkman / Aaron Paul can attest to “Bitch”.

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